SUPERIOR CHOICE Credit Union Profile

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SUPERIOR CHOICE

Charter #67173 | NCUA Region 3 | FISCU

Low-Income Designation: Yes

Report Date: 2025

Headquarters Contact & Staff

Contact & Info

Phone: (715) 392-5616

Fax: (715) 395-5295

Founding Date: N/A

Website: http://www.superiorchoice.com

Personnel & Operations

President: Casper, Mark

Manager: Keer, Adam

FT Employees: 132

PT Employees: 19

Designations & Ratios

MDI Status: No

RBC Ratio: 10.7%

Membership Type: 99

Branches: 12

Hours: M-F 8:30-5:00 office M-F 8:30-5:30 drive up

Credit Union Profile Summary

SUPERIOR CHOICE is a FISCU Credit Union. With a total of 38,628 members ^[1], this institution manages approximately $705,056,197 in total assets ^[1]. It proudly serves as a Low-Income Designated institution. Key financial indicators show a solid Net Worth Ratio of 7.26% ^[1] and a strong Loan-to-Share Ratio, with loan growth over the last four quarters at -13.00% ^[1].

Financial Snapshot

Total Assets ^[1]

$705,056,197

Total economic resources.

Total Loans ^[1]

$565,041,958

Total value of outstanding loans.

Total Deposits ^[1]

$600,991,226

Total funds deposited by members.

Members ^[1]

38,628

Number of active members.

Performance Ratios

Net Worth Ratio ^[1]

7.26%

This is the credit union's safety cushion; 7.0% is the regulatory minimum. A higher ratio means the credit union is stable.

Return on Assets (ROAA) ^[1]

0.02%

Measures profitability. Shows profit generated per dollar of assets. Near 1.0% is considered strong.

Loan-to-Share Ratio ^[1]

94.02%

Measures lending activity using member deposits. Below 100% is generally healthy, balancing lending and liquidity.

Four-Quarter Growth

Asset Growth (4Q) ^[1]

↓ -14.06%

Indicates change in total size. Positive growth means the credit union is expanding its operations.

Loan Growth (4Q) ^[1]

↓ -13.00%

Shows change in lending activity. Positive growth means they are actively increasing their lending business.

Member Growth (4Q) ^[1]

↓ -6.90%

Indicates change in member count. Positive growth is a sign of a healthy, expanding member base.

Headquarters Location & Map

Headquarters Address

2817 Tower Ave

Superior, WI, 54880-5320

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Member Ratings & Reviews

Average Member Rating:

N/A / 5.0

Total Approved Reviews:

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Branch Locations

Found 9 branches reported by SUPERIOR CHOICE (Charter #67173).

Additional Branches

Tower Avenue Branch

Type: Branch Office

2817 Tower Ave

Superior, WI 54880-5320

Phone: (715) 392-5616

Services: Member Services, ATM, Drive-Thru

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